![]() 03/30/2019 at 00:09 • Filed to: Jeep | ![]() | ![]() |
As I predicted, Rubicon is $45k.
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Also of interest, buying the verrrry steep Launch Edition will enter you in a sweepstakes to win $100k to take a year off work.
TFL also talks pricing, including more details on the Launch Edition.
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![]() 03/30/2019 at 00:21 |
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Thats dumb as shit. It's a 25k Jeep with a few mods, some body panels changed and is a "concept vehicle" . Think concept vehicle the way the panamera was the first Porsche, the lavente, Urus are the first crossover/suvs of their line.
![]() 03/30/2019 at 00:24 |
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$45k for a Rubicon isn’t that bad compared to a TRD or ZR2 but I wonder who’s buying a $60k Jeep Gladiator over a Raptor .
![]() 03/30/2019 at 00:28 |
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Anyone who wants a convertible.
![]() 03/30/2019 at 00:31 |
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A
nd when the diesel (with 8 speed auto only) comes next year I’d add $2k to that price across the board. Will still sell like Hotcakes though.
![]() 03/30/2019 at 00:33 |
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Will be interesting to see whether the diminished tow capacity impacts diesel sales. Just read a road review claiming it’ll be better, because of course diesel!
![]() 03/30/2019 at 00:37 |
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![]() 03/30/2019 at 00:42 |
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Ugh that sweepstakes... how many people making $100k or less can really afford a $63k truck? I seriosuly want one of these... but I make around $120k and a Sport S with a few options at $40k would be at the upper end of my budget. Mayyyyyybe I could stretch for a Rubicon if I trade in my Forester and daily the Jeep.
![]() 03/30/2019 at 02:41 |
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These will sell like a BRZ...or an 86.
And yeah Australia...sixty grand at least.
JL launches in a couple of weeks here...$ in brackets are the price increase over the JK...and the average punter will need to add another 3 to 5 grand for on-road costs.
Sport S 2-door (a) $48,950 (+$7960)
Sport S 4-door (a) $53,450 (+$8460)
Overland 2-door (a) $58,450 (+$8460)
Overland 4-door (a) $62,950 (+$8960)
Rubicon petrol 4-door (a) $63,950 (+$9960)
Rubicon diesel 4-door (a) $68,950 (new)
![]() 03/30/2019 at 09:14 |
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I only make like 30k a year and is some one handed me 100k today there is no way in hell I’d “take a year off of work”. Honestly who the hell can take a year off work, and come back to that job?
I’d pay off my house, car, and credit cards, that’s it.
![]() 03/30/2019 at 09:57 |
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Since the quoted prices include destination, about a $2500 premium across the board over the SUV version, whereas some people predicted (or should I say hoped for) a lower cost than the SUV.
Where the value gets lost for me is in the lower end Sport model, which comes in nearly at what you can get a TRD Off Road Tacoma, which comes with a lot more, other than the soft top.
![]() 03/30/2019 at 10:44 |
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other than the soft top
No small matter that.
I really think that’s the key. People want the convertible lifestyle, or at least want that option. I wish more would actually do it, but on the other hand on a really nice weekend around here I see tons of topless, doorless Jeeps.
![]() 03/30/2019 at 11:31 |
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Maybe I’m just getting old but honestly it seems like trucks in general whether they be suv trucklets or not are vastly outpacing the price they should be. But honestly I just want lower end with a nicer stereo which they can obviously plop into the silly expensive ones because reasons.
![]() 03/30/2019 at 11:35 |
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I’m torn, because clearly there is a great deal of expensive engineering going into these, but yeah, trucks are now a cash cow.
![]() 03/30/2019 at 12:26 |
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I completely understand that is the entire point, honestly. Is it a $5k point? That’s the question. Are there Tacoma/Ranger/Colorado people wishing for a convertible pickup? Quite possibly. Or is it more Jeep folks wishing they had a bed?
Regardless, I’m not the target market for this. At one point, I thought I’d want one, but since trading in the Tacoma for the 4Runner, I’ve discovered I’m not missing the pickup bed at all. If I were to get a new Jeep, I’d be the rare bird that wants the 2 door.